| 212NYC 212 is the galvanizing force for the interactive advertising community in New York City. It provides a forum for ad agencies and publishers to interact, network and learn. They typically hold media networking events, give updates on media news, hold professional development trainings, and have a job posting and search database. Membership in 212 is open to all advertising agency or online publishing professionals in the New York area. They also welcome those from areas aligned with the business, e.g. technology and research companies. Be on the lookout for their career fair held in New York City every year. ADVERTISING
EDUCATIONAL FOUNDATION (AEF) The Advertising Educational Foundation is the advertising industry's provider and distributor of educational content to enrich the understanding of advertising and its role in culture, society and the economy. The AEF was created in 1983 as a non-profit, operating foundation. It is supported by ad agencies, advertisers and media companies. The AEF acknowledges that advertising is a vital and highly visible force in American society. Thus, a realistic understanding of how advertising is created, how it works and what it contributes to our social and economic life is important for all who play active roles in our complex society. ADVERTISING
WOMEN OF NEW YORK (AWNY) AWNY was founded in 1912 as the first women's association in the communications industry. The organization now consists of more than 1,300 dynamic, influential women and men representing the advertising, marketing, media, promotion and public relations fields. AWNY is an active affiliate of the American Advertising Federation. AWNY provides
a forum for personal and professional growth; to serve as a catalyst for
the advancement of women in the communications field; to promote and support
philanthropic endeavors through the AWNY Foundation. AMERICAN
ADVERTISING FEDERATION (AAF) The American Advertising Federation (AAF), acts as the "Unifying Voice for Advertising," and represents 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. Here's what the AAF does:
Does your college have a AAF chapter? If not click here this link to start one, http://www.aaf.org/default.asp?id=118#eligibility AMERICAN
ASSOCIATION OF ADVERTISING AGENCIES (AAAA) The AAAA is not a club. Founded in 1917, the American Association of Advertising Agencies (AAAA) is the national trade association representing the advertising agency business. It is a management-oriented association that offers its members the broadest possible services, expertise and information regarding the advertising agency business. Where it can help you:
ASSOCIATION
OF NATOINAL ADVERTISERS (ANA) The Association of National Advertisers leads the marketing community by providing its members insights, collaboration and advocacy. ANA’s membership includes 400 companies with 9,000 brands that collectively spend over $100 billion in marketing communications and advertising. The ANA strives to communicate marketing best practices, lead industry initiatives, influence industry practices, manage industry affairs and advance, promote and protect all advertisers and marketers. INTERACTIVE
ADVERTISING BUREAU (IAB) The IAB is an association dedicated to helping online, Interactive broadcasting, email, wireless and Interactive television media companies increase their revenues. The quality of the IAB leadership, membership and industry initiatives, such as standards, research, advocacy and education, benefit the membership as well as the industry as a whole. OGILVY
DIGITAL INNOVATION Ogilvy’s Digital Innovation group lives by the mantra established by David Ogilvy: "Encourage innovation. Change is our lifeblood, stagnation our death knell." Innovative thinking remains at the heart of everything we do. Stay on top of the latest and greatest trends in digital marketing with news, information and opinions on everything, from advergaming and online communities to mobile and interactive TV. YAHOO!
ADVERTISING GIANTS Learn about advertising by watching the “advertising giants” themselves. Watch webcasts and videos that focus on the advertising giants of old and new in real time. Webcasts include David Ogilvy, Lester Wunderman, George Gallup, Leo Brunett, and many more. Some of the videos were created exclusively for this site. Others are kindly on loan. What are you waiting for? Click and be inspired. |